Insights - Volume 5: Summer 2008.
Helping CEOs and senior executives in the converging communications industries address their most critical strategic and operational challenges.
Table of Contents:
- First Person - An interview with Olivier Fleurot, Executive Chairman of Publicis, on the evolution of the advertising industry
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Mobile 2.0: Strategies for Operators in an Open Mobile Ecosystem - Three broad strategic options for operators in the evolving open mobile landscape. -
Internet TV: Evaluating the Disruptive Potential in Western Europe - The latest in Internet TV developments and how they could impact existing pay TV platforms such as IPTV and satellite TV. -
Online Advertising Opportunities: A Telco Value Chain Analysis - An evaluation of the opportunities for telcos in the online advertising business. - Mobile Internet Services in Europe and USA: Initiatives to Drive Adoption and Usage - An analysis of ways for operators to stimulate further adoption and usage of mobile Internet services.
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The Making of Strategy: Formulating Strategies in a Structured Manner
In collaboration with INSEAD, a framework for strategy development. - Private Equity: Strategies for Weathering the Storm - An investigation into options for private equity players in a time of uncertainty and slowdown.
- Telecoms in Africa: Reaching Consumers in Constrained Markets - An exploratory piece on the potential of Africa as a ‘greenfield’ opportunity for operators looking for new subscriber growth.
- Better Global Sourcing of Services: Frameworks for TME Players - In association with Dr.George Yip, a model for global sourcing.
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