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Automotive CRM Shared-Service Centres: Enabling Customer Dialogue

A smart approach to fast, efficient and high-quality CRM execution

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  • File size:
    520.78 KB
  • Published on:
    2008-06-25 06:17 PM

By bundling and transforming processes, technology and human resources into a CRM Shared-Service Centre, OEMs can take the lead in the successful implementation and execution of a CRM strategy.

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