Official Sponsor of the Rugby World Cup

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This exclusive design, developed by the ATHEM agency in Paris, features French first XV and Capgemini-sponsored Biarritz Olympique player Serge Betsen storming through the Capgemini headquarters in Paris. This design was executed to celebrate Capgemini as a sponsor the 2007 Rugby World Cup.

Official IT and Consulting Sponsor

Capgemini was the official IT and Consulting Sponsor for the Rugby World Cup 2007. This partnership was a natural consequence of our sponsorship policy, which aims to support sports like rugby that promote values shared by the Group. It is for this reason that Capgemini has also sponsored the  Biarritz Olympique Pays Basque rugby club since 1992.

More than a marketing partnership, our involvement in the Rugby World Cup 2007 confirmed Capgemini as the exclusive provider of all IT systems associated with the event. Our contributions included:

  • The conception, design and maintenance of the Rugby World Cup 2007 website
  • The implementation of a scoring and statistics system, and the transmission of this information on Internet, television, mobile phones etc.
  • The integration of tools and software designed for tournament organization and management
  • All IT services required by the 4,000 journalists expected in all stadiums and in the main media center
  • The installation and maintenance of all IT systems in 12 stadiums and the Organization Committee’s control center, in collaboration with Sogeti, a Capgemini subsidiary providing local professional services